Study
Customer Experience Analysis in Automotive After-Sales
Munich –Sales without customer-centric and user-friendly digital channels is unthinkable these days. How are automakers positioned in this regard when it comes to after-sales services? Are there differences between “premium OEMs” and other manufacturers? KBC and eccelerate asked themselves these and other questions and conducted a customer experience analysis of the digital offerings of the twelve leading automakers. If you’re interested in the results, please contact us.
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Marc Perbix
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Lennard Grewe
Email:lennard.grewe@eccelerate.de
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